Win the AI Shelf
When consumers ask AI for product recommendations,
make sure your brand is the answer.
Trusted by Leaders
Athena helped Grüns move from limited visibility to dominant presence across high-intent wellness prompts, increasing citation rate and brand mentions across generative search. AI became a measurable growth channel, not an experiment.
Challenges
How AthenaHQ helps
Built for Consumer
Packaged Goods Scale
Track which brands AI recommends across every product category you compete in.
Optimize how AI platforms describe and rank your products vs competitors.
Manage AI presence across your entire portfolio from a single dashboard.
Measure how AI recommendations drive traffic to retail partners and owned channels.
Proven Results
Instant ROI on
the Metrics that Matter
Real-Time Analytics
Your AI Visibility,
Quantified
FAQ
Frequently
Asked Questions
AthenaHQ monitors major AI platforms — ChatGPT, Perplexity, Gemini, Claude, and AI Overviews — by running thousands of prompts that mirror how consumers ask for product recommendations. We track which brands are cited, how often, and in what context across every category you compete in.
Use Cases
How CPG Teams Use AthenaHQ
Track how AI platforms represent your CPG brand across every major LLM. Know exactly when AI recommends you, when it doesn't, and what your competitors are doing differently.
Understand how AI organizes, ranks, and recommends products across every category you compete in. Athena decodes the AI shelf so you can own it.
Connect AI recommendations directly to retail outcomes. Understand how AI-driven discovery translates to shelf pulls, online orders, and revenue.
Ensure AI platforms recommend your new products from day one. Pre-optimize launch content so AI assistants feature your product the moment consumers start asking.
See exactly how your brand stacks up against every competitor across AI platforms. Track share of voice, recommendation frequency, and positioning in real time.
Detect and counteract when AI recommends store brands or generic alternatives over your branded products. Protect brand equity in the AI recommendation layer before private label erodes your share of voice.